Tactical Marketing
The Top 5 Reasons Accounting Marketers Fail
Professional marketing is unique because the only marketing group that is surrounded by and directed by people whom never wanted to be marketers, leading to a construct that is more tactical than strategic.
Read Full Post | Make a Comment ( 1 so far )Web 2.0 Infrastructure, Custom Content Development
Developing Custom Content will help you build visits to your website and create credibility with your audience.
Read Full Post | Make a Comment ( 1 so far )Doesn’t Twitter make you a Spammer?
Tweets go to a bunch of followers that you have no real knowledge of who they are. So when you tweet, aren’t you spamming to a large percentage? They may have decided to follow you but aren’t you really just creating “noise.”
Read Full Post | Make a Comment ( None so far )The best direct mail piece that almost caused a divorce
How a good direct mail piece only got me to open it but almost caused a divorce.
Read Full Post | Make a Comment ( None so far )Lead Scoring Requires Sales to Work the Lead
Lead scoring changing the way sales works.
Read Full Post | Make a Comment ( 4 so far )I keep hearing, “we’re moving to all digital marketing.”
Going all digital is not the answer to maximize your marketing.
Read Full Post | Make a Comment ( None so far )Making an “Ass” out of “U” and “Me”
Making an assumption is always dangerous, especially when you decide to “push” market.
Read Full Post | Make a Comment ( None so far )Eloqua “Power Users” Now Pushing us
Eloqua users quickly gain confidence and begin expanding their skills and understanding around the system and direct marketing
Read Full Post | Make a Comment ( 1 so far )« Previous Entries
